Soon-to-be favorites
- Baby Shark
- Bluey
- Bratz
- Daniel Tiger's Neighborhood
- DC Direct
- Discovery #MINDBLOWN
- Discovery Kids
- Disney
- Disney Mirrorverse
- FireBuds
- Funko
- Gabby's Dollhouse
- Geoffrey's Toy Box
- Hot Wheels
- Kinetic Sand
- Lionel
- Magic Mixies
- Marvel
- Mattel
- Melissa and Doug
- My Squishy Littles
- Paw Patrol
- Peppa Pig
- Pop2Play
- Sharper Image
- Sonic
- Star Wars
- TOYS R US
- True Heroes
- VTech
- Wilder Toys
- Wish
- WowWee Robots
- Young Jedi Adventures